Top 5 Photo and Video Apps in Nigeria Q4 2022: Performance Insights

In the final quarter of 2022, the top five photo and video applications in Nigeria showcased varying performance trends in terms of downloads, revenue, and active users. Here are the key insights for each app, based on data from Sensor Tower.

CapCut - Video Editor saw a significant increase in weekly downloads, starting at 52.6K in late September and peaking at 150.1K by the end of December. Its weekly revenue showed minor fluctuations, reaching a high of $30 in early November. Active users grew consistently, going from 255.3K to 638.1K over the quarter.

Snapchat maintained a strong presence with weekly downloads fluctuating between 88.3K and 119.8K. Revenue ranged from $2.3K to $6.2K, showing some variability throughout the quarter. The app's active user base remained robust, increasing slightly from 4.5M to 4.9M.

Instagram experienced steady weekly download numbers, averaging around 120K throughout the quarter, with a peak of 143.1K at the end of October. Revenue also showed a gradual rise, reaching up to $603 by late November. Active users saw minor fluctuations, ending the quarter with approximately 7.1M users.

YouTube: Watch, Listen, Stream had consistent weekly downloads, ranging from 37.9K to 65.7K. Revenue varied widely, peaking at $21.5K in late November. The app maintained a strong active user base, growing from 50.5M to 52.8M over the quarter.

VLC media player showed stable weekly downloads, averaging around 33K, with a peak of 37.8K in mid-December. Revenue remained minimal, with occasional small amounts recorded. Active users exhibited consistent growth, reaching 1M by the end of December.

For more detailed insights and data, visit Sensor Tower.